With a beautifully simplistic interior and brand identity – we positively adore their quite brilliant logo – courtesy of West Wales based Freshwest, Brighton’s Lick also began life on the Pembrokeshire coast, when school friends Owain Williams and Ky Wright bought an ice cream trike and taught themselves how to make frozen yoghurt and ice cream…. A roaring success, thanks to their use of completely natural ingredients – and, of course, a lot of dedication and hard work – the pair soon set about a move to the south coast, and found themselves The Sunday Times’ ‘most likely to succeed brand’…. with a simple message, great product and lovable aesthetic, who can blame them?
If you liked this......
Sunday, March 28
Lick, Brighton | We Heart: Essential Lifestyle Guide