Thursday, February 12

A Tone for Tough Times

Designer palettes for fall seem to acknowledge the major issue of the day — the recession.

"The most popular colors for fall really represent a thoughtful palette. That's a direct outcome of what's happening in the world around us," said Leatrice Eiseman, executive director of the Pantone Color Institute, which surveyed designers showing at New York Fashion Week to determine the most directional colors. She said the selection of somber, neutral colors still has rays of light that will keep things interesting.

"Designers are aiming to comfort people — but at the same time, they have to still grab consumers' attention," she said.

Some, such as Kimora Lee Simmons for Baby Phat, worked in patriotic colors. "In times like these, consumers have a tendency to return to patriotic colors," Eiseman said. "There's a lot of that happening."



SOURCE: PANTONE FASHION COLOR REPORT, FALL 2009; PANTONE Colors displayed here may not match PANTONE®-identified solid color standards. Consult current PANTONE FASHION + HOME Color System® publications for accurate color. PANTONE® and other Pantone Inc. trademarks are the property of Pantone Inc. © Pantone Inc., 2009

2 comments:

  1. I heard that Brian Reye's inspiration was marble quarries so these colors make sense

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