Pixelhotel is a Linz 2009 European Capital of Culture project.Pixelhotel invites its guests to spend their stay in Linz residing in not-your-everyday accommodations—in a Pixelhotel providing a very unconventional sort of lodging. The individual rooms and suites are dispersed throughout the entire city. Here, a room’s situated in an old storefront; there, it’s in a former workshop set on a backstreet courtyard or on a ship. All over town, there are interesting but unused premises that are being converted into hotel rooms in conjunction with this urban development and architectural project. They’re in nice residential areas, downtown, industrial zones and working-class neighborhoods—after all, every part of town has its stories to tell and the Pixelhotel lets guests experience them right up close.
A Pixel is the smallest unit of the hotel. For breakfast, though, guests have to leave the premises and make their way to one of the cafés located nearby. Same goes for lunch and dinner: you’re called upon to take city map and transit system pass in hand and discover the culinary pleasures the city has to offer. Thus, the restaurants of Linz serve as the hotel’s dining room, and neighborhood pubs with their local color more than make up for the absence of a lobby bar.
Pixel in court
The Pixel im Hof is located in the heart of downtown Linz. It’s very close to museums art-house cinemas , bars and restaurants. You’re just a short walk from Linz’s Main Square (Hauptplatz) and the adjacent Alter Markt and Landstraße, one of Austria's liveliest shopping streets. And yet, right around the corner in a narrow little lane named Marienstraße, you’d never guess you were surrounded by the hustle and bustle of a big, modern city. An old-fashioned notions dealer sells buttons, ribbons and elastic waistbands; the African shop across the way purveys exotic culinary specialties. Hidden amongst the storefronts is the narrow passageway leading to the Pixel im Hof.
What long ago was a cabinetmaker’s workshop that has since been occupied by a wide array of tenants (including a mender of pots & pans) is now a spacious, 90-m2 hotel room. Many of its features seem to have been here for an eternity: the industrial-strength freight elevator that’s been converted into a walk-in closet, or the ‘60s-vintage camping trailer that now serves as a sort of adjunct living room. A hand-operated color organ has been installed on one of the space’s walls to evoke the photo studio that once occupied these premises. This Pixel features a small bath-oasis that exudes a wonderfully cozy warmth.