Wednesday, January 27

Social Media and Collaborative Marketing

<img style="visibility:hidden;width:0px;height:0px;" border=0 width=0 height=0 src="http://counters.gigya.com/wildfire/IMP/CXNID=2000002.0NXC/bT*xJmx*PTEyNjQ1OTQyMzI4MzImcHQ9MTI2NDU5NDI*ODU*NCZwPTEwMTkxJmQ9c3NfZW1iZWQmZz*yJm89YzAyNTEwYTJiMWM3/NDdlN2I3NTM4MjU2NzJkZGViYmMmb2Y9MA==.gif" /><div style="width:425px;text-align:left" id="__ss_2967561">Social Influence Marketing Trends<div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more presentations from shivsingh.</div></div>

 

Shiv Singh from Razorfish has put a great presentation that highlights the value of social media as part of a collaborative approach to marketing. Shiv calls it Social Influence Marketing, but it’s essentially an approach to marketing that includes the customers in many of the activities.

Posted via web from sophie's posterous

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